Happy Chooseday! Today is a whopper.

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Alternative Sales Strategies:

[Shift from Selling to Sharing]

#1 Let Clients Choose You:

Move away from traditional, often aggressive, sales tactics. Instead, attract clients by genuinely sharing what you love and letting them choose you based on resonance and shared values.

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#2 Focus on Connection:

Instead of viewing potential clients as targets to be converted, build genuine connections based on shared interests and a welcoming vibe.

Don’t “Always Be Closing”: Avoid pressuring clients or constantly pushing for the sale.

Trust that if they resonate with your offerings and see the value you provide, they’ll choose to work with you.

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#3 Audition Your Clients:

Be selective about who you work with.

Audition clients to ensure a good fit and avoid taking on those who drain your energy or don’t align with your values.

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#4 Create Irresistible Offers:

Craft high-quality offers that are so compelling, they practically sell themselves. Instead of making vague promises, showcase the value you provide upfront.

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#5 Package Your Expertise: Don’t sell your time; package your knowledge and skills into tiered offers that cater to different budgets and needs. This could include digital products, workshops, online courses, group coaching, or one-on-one services.

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#6 Highlight Benefits: Communicate the transformative benefits clients will experience from your offerings.

Focus on the “what happens next” – the positive outcomes they can achieve.

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#7 Show, Don’t Tell:

Let the Results Speak for Themselves. Demonstrate your expertise and the value you provide through tangible results and examples - share client showcases, testimonials, case studies, and examples of how you’ve helped clients achieve remarkable results.

Show potential clients what’s possible through what others have achieved.

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#8 Position Yourself as the Obvious Choice:

By consistently sharing valuable content, demonstrating your expertise, and showcasing client success, you’ll position yourself as the go-to expert in your field.

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#9 Create a Vibe That Attracts:

Design your online presence and offerings to create a welcoming and engaging space that feels good to be a part of.

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#10 Nurture Relationships:

Treat your clients and followers like valued members of a community. Engage authentically, provide support, and celebrate their successes.

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